Responsibilities
- Jointly work as part of the UKI marketing team to help develop the strategic approach required for success in region to drive exceptional growth.
- Work with internal parties and third-party vendors to develop and achieve our Go To Market vision in region.
- Support the development and handle the execution of the marketing plan with clear focus on delivering the metrics of success.
- Support the UKI Field Marketing Manager on other pipeline driving tactics as required.
- Review, refine and develop the regional GTM tactics on a regular basis to ensure continued engagement and penetration into the named strategic accounts.
- Work with the Pan-EMEA marketing leads to create and execute vertical or use case led GTM plans for Account Executives to an enterprise audience (ABM 1:Few, 1:1) when appropriate.
- Provide articulate feedback on the campaigns, analysis of success and next steps so adjustments can be made.
- Support budget and procurement processes, auditing and accountability for budget spend and management.
Requirements
- A university degree (discipline not prescriptive).
- 2–3 years’ experience in Field Marketing , ideally within a B2B technology environment.
- Experience working within fast-paced, high-growth SaaS/software/IT organisations.
- Strong commercial acumen with a clear understanding of pipeline metrics and revenue impact.
- Excellent written and verbal communication skills.
Nice to Have
- Working knowledge of Salesforce (SFDC).
- Experience using Marketo.
- Experience gained with software vendors (cybersecurity is a +).
Additional Information
- Travel – approximately 30% travel, mostly within the region but some within Europe or US.
