Requirements
- Have strong experience in B2B SaaS demand generation and growth marketing
- Have owned or significantly contributed to pipeline generation
- Are comfortable operating across the full funnel – from acquisition to conversion
- Have hands-on experience with: ABM and sales-aligned campaigns, lifecycle and nurture programs, paid and organic channel strategy, CRO and website performance
- Are comfortable working with modern marketing and growth tools, such as: CRM and automation platforms (e.g. HubSpot) Website and CMS tools (e.g. Webflow of similar) Data enrichment and outbound tools (e.g. Gong, Clay) Paid acquisition platforms (e.g. Google Ads, LinkedIn Ads) SEO and analytics tools (e.g. Google Analytics, Ahrefs, or similar) Measurement and reporting tools (e.g. Looker, or similar BI tools) AI tools to enhance execution (e.g. Claude)
- Have a strong analytical mindset and understand pipeline quality, not just lead volume
- Are experienced in attribution, funnel analysis, and measuring pipeline impact across complex B2B buying cycles
- Are comfortable using modern tools and AI to enhance execution
- Are able to work in European and East Coast friendly time zones
Benefits
- Compensation is determined based on role level, location, skills, and experience, and the pay of employees in similar positions. The expected compensation range is $145,000 and $165,000. Eligible employees may also receive incentives and benefits as part of the total compensation package, including equity.
Additional Information
- This role is not for you if… You focus primarily on brand or awareness without ownership of pipeline and conversion
- You prefer highly specialized roles without end-to-end responsibility
- You are not comfortable delivering measurable business outcomes
- You prefer executing established playbooks over building, testing, and refining approaches
