Responsibilities
- Leading the discovery and capture of GTM-domain AI agent and app concepts through customer engagement, field collaboration, and internal research — building a library of high-value AI use cases across Sales, RevOps, and Marketing functions
- Authoring PRDs for GTM AI agents and apps, shepherding concepts from initial capture through design partner validation to production deployment
- Running targeted AI workshops with top GTM accounts — facilitating hands-on sessions that accelerate AI agent adoption and produce referenceable, production-grade customer outcomes
- Partnering with Workato's internal teams to bring learnings from customer engagements back to the business — ensuring Workato itself is the leading example of what AI transformation looks like in practice
- Collaborating with Sales and Customer Success to position and land GTM AI use cases in the enterprise, supporting pipeline generation and expansion
- Developing GTM-specific AI thought leadership, POVs, and customer stories that demonstrate Workato's impact across the revenue org
- Working with Field Readiness to build messaging and enablement for selling GTM AI agents to Sales, RevOps, and Marketing personas
Requirements
- 7+ years in a customer-facing or domain specialist role with a GTM focus (e.g., RevOps, Sales Operations, Marketing Operations, or solutions consulting for GTM technology)
- Deep understanding of GTM technology, workflows, and personas (CRO, VP RevOps, VP Sales, Marketing Ops, SDR/AE teams) across multiple industries
- Experience scoping and delivering automation or AI solutions in GTM environments; familiarity with tools such as Salesforce, HubSpot, Gong, Outreach, Marketo, 6sense, Clay, or similar
- Ability to translate business problems into structured product requirements (PRD authorship or equivalent)
- Proven track record influencing revenue — through quota-carrying roles, pipeline generation, or expansion in a customer-facing capacity
- Located in North America with flexibility to travel
Nice to Have
- Experience with AI tools, large language models, or agentic workflow platforms
- Hands-on experience with Workato (AI agents, automation recipes, integration platforms) is a strong plus
Team
Structure: Growing team
Additional Information
- Flexibility to travel
- Actual compensation will be determined based on experience, skills, and other job-related factors