India Remote (Global) Full-time

HighLevel is hiring a Sr. Product Manager - Funnels & Websites

About the Role

This role is for a seasoned product leader to define the vision and roadmap for next-generation website and funnel builders, event tracking systems, and analytics dashboards, with a focus on performance, usability, and AI-driven enhancements to help businesses optimize conversions.

Responsibilities

  • Define a long-term vision for website and funnel creation tools, aligning product evolution with customer needs, business objectives, and market trends in web development and behavioral analytics.
  • Manage end-to-end product lifecycle activities including discovery, research, requirement gathering, prioritization, execution, and continuous improvement for all builder and analytics features.
  • Conduct user research and analyze behavioral patterns to uncover pain points and translate findings into actionable product requirements and user stories.
  • Design and refine event classification models, improve tracking infrastructure, and enhance analytics dashboards to provide insights into traffic sources, conversion paths, and on-page interactions.
  • Collaborate closely with engineering, design, data, go-to-market, and support teams to ensure timely delivery of high-quality features and drive user activation.
  • Enhance builder performance, template variety, design customization, mobile optimization, AI-powered tools, media handling, and integration capabilities for widgets and plugins.
  • Communicate product strategies, milestones, and updates across teams and serve as the primary expert on builder and analytics functionality for internal and external stakeholders.
  • Establish and track key product metrics including adoption rates, user activation, conversion events, system performance, and engagement levels to assess impact and guide decisions.
  • Develop scalable solutions tailored for agencies, including bulk operations, reusable components, team collaboration features, white-label options, and AI-driven automation.

Work Arrangement

Remote (Worldwide)

About us

An AI-powered business operating system enabling agencies, entrepreneurs, and small to medium businesses to build, automate, and scale. The platform supports businesses in over 150 countries, contributing to more than $7 billion in ecosystem value. It handles over 4 billion API requests and 2.5 billion message events daily, supported by 250 terabytes of distributed data, 250+ microservices, and over 1 million domain names, designed for scalability and resilience.

Our people

A global, remote-first organization with over 2,000 team members across 10+ countries, emphasizing speed, ownership, initiative, and execution. The culture supports innovation, values bold ideas, and prioritizes people regardless of location.

Our impact

Each month, the platform enables over 1.5 billion messages, 200 million leads, and 20 million conversations across more than 1 million businesses, empowering entrepreneurs to grow and create measurable outcomes. More information is available on the company's YouTube channel and blog.

About the team

The Funnels, Websites & Lead Generation Experience Team drives how small and medium businesses create high-converting digital experiences. The team owns core tools including Website Builder, Funnel Builder, Tracking Events, Analytics Dashboard, Media, Domains, Custom Widgets, Forms, and Surveys. Focus areas include product innovation, user activation, performance, reliability, and enabling agencies to deliver superior web experiences. The team is advancing real-time analytics, AI-driven insights, granular behavioral tracking, and seamless user journeys.

About the role

Seeking a Senior Product Manager to lead the Website Builder, Funnel Builder Analytics, and Tracking Events product lines. The ideal candidate is passionate about enabling agencies to build high-performing websites and funnels and deeply understand user behavior through analytics and event tracking. Responsibilities include building a competitive builder platform, designing detailed tracking systems for user interactions, developing analytics dashboards, and integrating AI to streamline workflows and improve decision-making.

Why Should You Join Us?

A fast-paced, innovative environment where every team member takes ownership and contributes to user value. The company operates with lean principles, delivering products in weeks rather than quarters. Ideas are tested rigorously, well-being is prioritized, and continuous improvement is embedded in the culture. As a well-funded and profitable company, it offers the chance to learn how to scale a B2B SaaS startup and build impactful products for a global customer base.

Equal Employment Opportunity Information

The company is an Equal Opportunity Employer. As part of affirmative action compliance, candidates are invited to voluntarily provide demographic information, which is used solely for government reporting and recordkeeping. Submission is optional and will not influence hiring decisions. Data is stored separately from applications and not considered in evaluation.

About company
HighLevel
A software development company focused on SaaS solutions
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Job Details
Department Funnels, Websites & Lead Generation Experience Team
Category product
Posted 13 days ago