Activate Talent is hiring a Social Commerce Manager

Job Title: Social Commerce Manager Job Type: Full-time / Remote Work Hours: US Hours Job Overview: We’re helping our client find a Social Commerce Manager to own and scale TikTok Shop into a major revenue-driving channel. In this role, you will connect creators, content, Live shopping, and performance media into a seamless commerce engine while contributing to rapid, trend-responsive growth within the TikTok ecosystem. Responsibilities: - Own and scale TikTok Shop as a primary revenue-driving channel - Drive gross merchandise volume (GMV) growth through strategic execution - Improve TikTok Shop conversion rate through optimization of content, offers, and product pages - Build, onboard, and activate a high-performing creator & affiliate network - Execute a consistent cadence of TikTok Live shopping events to drive revenue - Identify trends and rapidly launch shoppable assets within tight turnaround times - Manage and optimize TikTok Spark Ads to achieve strong ROAS - Increase repeat purchase rate through retention and lifecycle strategies - Collaborate cross-functionally with creators, internal teams, and external partners - Oversee backend commerce operations impacting conversion (PDPs, fulfillment, offers) Must-Have: 1-3+ years in TikTok, social commerce, or creator-led DTC growth. Hands-on experience owning a TikTok Shop (not just posting content) Deep understanding of: TikTok Live best practices Affiliate attribution & incentives Creator whitelisting & Spark Ads Conversion-driven UGC formats Proven ability to scale creators from dozens → thousands Extremely data-driven but creatively fluent Comfortable moving fast, testing constantly, and iterating in real time Strong POV on what actually works on TikTok today Nice-to-Have: Beauty, haircare, wellness, or lifestyle brand experience Experience launching TikTok Shop from $0 → meaningful monthly GMV Familiarity with TikTok Shop ops, fulfillment, and compliance Has personally hosted or directed TikTok Lives