Responsibilities
- Collaborate within a cross-functional team to brainstorm and produce cohesive design solutions for digital and social media platforms.
- Create, animate, and finalize marketing visuals in static, animated, and video formats, using generative AI to enhance ideation and production workflows.
- Produce platform-specific content for Facebook, Instagram, TikTok, YouTube, and Google Display, utilizing the Pencil platform in alignment with client requirements.
- Manage end-to-end creative development from insights and concepts to copy, media generation, and final assembly using various generative AI models.
- Tailor and optimize creative assets for distribution across multiple digital channels, following best practices for web, mobile, and social platforms.
- Uphold brand standards by ensuring visual consistency and quality across all deliverables.
- Incorporate feedback constructively, using generative AI to quickly refine and improve design iterations.
- Present creative work to internal stakeholders, clearly articulating how generative AI influenced concept development or execution.
- Keep current with advancements in design and generative AI technologies, recommending new tools and experimental approaches.
- Maintain high standards of creative quality and brand alignment in all outputs, adapting to evolving AI-driven content practices.
- Explore, test, and assess emerging generative AI tools, contributing insights to help advance team capabilities.
- Deliver completed assets on time and efficiently across concurrent projects.
Other
- Fluency in English is required due to the global nature of the business.
- Access to internal learning materials and training programs for Pencil AI and other approved AI technologies.
- Completion of structured internal AI training programs, including Pencil, is expected.
- Ongoing upskilling with approved AI tools, such as Pencil, is required.
- Stay informed about the evolving landscape of AI through company-provided resources.
- Participate in collaborative knowledge-sharing sessions focused on AI advancements and applications.
