Responsibilities
- Manage and grow the brand's presence on X and LinkedIn, establishing trust and visibility among key stakeholders including exchanges, DeFi protocols, and institutional players
- Design and maintain automated systems that enable rapid response to market shifts such as earnings reports, macroeconomic changes, and DeFi updates to ensure timely brand participation
- Lead end-to-end content initiatives for partnerships, from planning to execution, creating co-marketing efforts that align partner success with the real-world asset narrative
- Create structured, long-term content plans that align with product milestones and extend campaign effectiveness across the development lifecycle
- Translate advanced concepts like tokenized equities, on-chain trading, and DeFi mechanisms into accessible, engaging, and distributable content for diverse audiences
- Direct social media launch strategies for new products and partner integrations, overseeing all stages from concept to delivery
- Foster a high-engagement community through targeted campaigns, interactive loops, and meaningful dialogue that supports retention
- Track and report performance using outcome-driven metrics that reflect business impact rather than superficial engagement indicators
Work Arrangement
Remote (Worldwide)
Other
- Applications are reviewed continuously unless a specific deadline is specified
- Candidates may omit age, date of birth, or educational dates from application materials
- Individuals with criminal histories are considered in compliance with the San Francisco Fair Chance Ordinance
- Job-related skills or work-style assessments may be required during the hiring process
- Assessments measure role-relevant competencies and are administered consistently for similar positions
- Evaluation results are used in combination with experience and interview performance and do not solely determine hiring outcomes
