Responsibilities
- Manage and grow the brand's presence on X and LinkedIn, targeting key stakeholders including financial exchanges, DeFi platforms, and institutional investors
- Design and implement automated systems that enable timely responses to market shifts such as earnings reports, macroeconomic trends, and DeFi innovations
- Lead end-to-end content initiatives for partnerships, from initial planning to execution, fostering co-marketing efforts that align with the real-world asset narrative
- Create structured, long-term content plans that support ongoing campaigns and align with product development timelines
- Translate intricate concepts like tokenized stocks, blockchain-based markets, and DeFi protocols into accessible, engaging content for both crypto-experienced and traditional finance audiences
- Orchestrate social media launches for new products and partner integrations, overseeing strategy from concept to delivery
- Foster an active, high-value community through targeted campaigns and engagement loops that encourage participation and retention
- Track and optimize performance using outcome-driven metrics that reflect business value, not just surface-level engagement
Work Arrangement
Remote (Worldwide)