London, United Kingdom Remote (Global) Full-time

Kraken is hiring a Senior Social Media Specialist - xstocks

Responsibilities

  • Manage and grow the brand's presence on X and LinkedIn, targeting key stakeholders including financial exchanges, DeFi platforms, and institutional investors
  • Design and implement automated systems that enable timely responses to market shifts such as earnings reports, macroeconomic trends, and DeFi innovations
  • Lead end-to-end content initiatives for partnerships, from initial planning to execution, fostering co-marketing efforts that align with the real-world asset narrative
  • Create structured, long-term content plans that support ongoing campaigns and align with product development timelines
  • Translate intricate concepts like tokenized stocks, blockchain-based markets, and DeFi protocols into accessible, engaging content for both crypto-experienced and traditional finance audiences
  • Orchestrate social media launches for new products and partner integrations, overseeing strategy from concept to delivery
  • Foster an active, high-value community through targeted campaigns and engagement loops that encourage participation and retention
  • Track and optimize performance using outcome-driven metrics that reflect business value, not just surface-level engagement

Work Arrangement

Remote (Worldwide)

About company
Kraken
Kraken is a cryptocurrency exchange building premium crypto products for experienced traders, institutions, and newcomers. The company is committed to industry-leading security, crypto education, and world-class client support through products like Kraken Pro, Desktop, Wallet, and Kraken Futures.
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Job Details
Department Marketing
Category other
Posted 14 days ago