About the Role
This role involves leading social media strategy, creating compelling content, managing platforms, analyzing performance, and aligning campaigns with broader marketing goals to strengthen brand presence.
Responsibilities
- Develop and implement comprehensive social media strategies
- Create and curate engaging content across platforms
- Monitor and respond to audience interactions
- Analyze metrics to assess campaign effectiveness
- Collaborate with marketing and creative teams
- Manage social media calendars and publishing schedules
- Identify emerging trends and platform opportunities
- Support brand messaging across digital channels
- Lead community engagement initiatives
- Oversee crisis communication protocols on social platforms
- Coordinate influencer partnerships and campaigns
- Ensure brand consistency in all social content
- Guide paid social media advertising efforts
- Produce performance reports for stakeholders
- Stay current with algorithm changes and digital trends
- Train team members on social media best practices
- Manage third-party vendor relationships
- Optimize content for different audience segments
- Support product launches via social channels
- Maintain compliance with legal and regulatory standards
- Lead A/B testing for content formats
- Integrate social insights into broader marketing plans
- Represent social media perspective in cross-functional meetings
- Drive thought leadership through executive social presence
- Foster inclusive and respectful online communities
Compensation
Competitive salary with performance bonuses and comprehensive benefits package.
Work Arrangement
Hybrid work model with flexible scheduling and remote options.
Team
Part of the global marketing team, collaborating with creative, product, and communications specialists.
Why This Role Matters
Social media is central to how audiences discover and connect with the brand. This role directly influences perception, trust, and engagement at scale.
What We Value
Authentic voice, data-informed creativity, and the ability to turn insights into action are key to success in this position.
Available for qualified candidates requiring work authorization.
