Responsibilities
- Manage daily operations for a portfolio of major Media & Entertainment clients, including studios, streaming services, networks, and gaming brands, working across top agency holding companies and direct brand teams.
- Collaborate with Sales to create strategic account strategies, support renewals, and uncover opportunities for growth within complex, multi-party entertainment relationships.
- Ensure agency and brand teams successfully use audience and contextual data across programmatic platforms, particularly during key marketing periods like show launches, film releases, and major events.
- Develop strong relationships with senior stakeholders in programmatic, media planning, analytics, and strategy roles at both agency holding groups and direct brands.
- Lead high-level business reviews focused on platform adoption, campaign performance, and opportunities for expansion across client teams.
- Manage the configuration and delivery of audience segments across supply-side platforms and programmatic systems for campaigns run through holding companies and direct clients.
- Guide partners through the full activation process—from planning and audience creation to deployment and quality assurance—without direct campaign optimization, with focus on critical launch timelines.
- Deliver training and education on how to access, build, and use audience segments within agency programmatic workflows and internal brand buying teams.
- Identify and resolve technical issues related to audience delivery or integration, coordinating with internal tech teams to ensure timely fixes, especially during high-pressure launch periods.
- Act as a primary conduit for feedback from top clients to internal teams, helping improve activation ease, workflow efficiency, and audience effectiveness.
- Support Sales in pre-sales activities, including planning discussions, platform demonstrations, and aligning client objectives with data and measurement offerings.
- Serve as a trusted advisor with deep expertise in audience solutions when engaging with senior-level media and brand decision-makers.
- Work cross-functionally with Product, Measurement, Revenue Operations, and Finance teams to design solutions tailored to the complex, multi-agency, multi-brand structures common among major entertainment clients.
Work Arrangement
Hybrid
Other
Must be in the office three days per week (Tuesday to Thursday), increasing to four days (Monday to Thursday) starting January 4, 2027, with potential to transition to five days in office thereafter.
