Responsibilities
- Lead product marketing initiatives for platform features and services, defining go-to-market strategies to increase visibility and adoption of core offerings
- Collaborate with technical teams to translate product functionality into clear, customer-focused messaging that highlights key benefits
- Develop unique, engaging outbound content including blog posts, videos, instructional materials, web content, live sessions, and social media posts tailored to specific audience segments
- Equip sales and field teams with training resources, presentation materials, and strategic playbooks to effectively communicate solution value
- Orchestrate the rollout of new features and services in coordination with marketing operations, including development of supporting launch assets and cross-functional alignment
- Represent the product at company-hosted events, industry conferences, and external trade shows to engage audiences and demonstrate capabilities
Work Arrangement
On-site — San Francisco, CA