Responsibilities
- Own the end-to-end product experience for the Wolf Games Vault—the platform where users discover, access, and return to experiences over time.
- Define how content is organized, surfaced, and experienced across both Wolf-owned and publisher-branded environments, ensuring the Vault becomes a destination users want to revisit.
- Design and optimize the systems that help users find relevant experiences and encourage repeat visitation.
- Identify opportunities to improve onboarding, content discovery, navigation, recommendations, and audience engagement, using behavioral data to understand what drives continued use of the platform.
- Partner closely with Engineering and Creative to shape how personalization is delivered throughout the Vault experience.
- Help define how personalized content is surfaced, ensure users perceive meaningful relevance, and establish the metrics and experiments needed to measure personalization's impact on engagement and retention.
- Help define and evolve the white-label Vault product used by media, entertainment, and publishing partners.
- Work cross-functionally to create scalable partner experiences that preserve each publisher's brand while delivering measurable audience value and long-term engagement.
- Develop the measurement frameworks, instrumentation, and experimentation strategy needed to understand user behavior across the Vault.
- Establish key success metrics, identify friction points and drop-off patterns, and provide clear, data-driven insights that help the company validate assumptions, prioritize investments, and make informed product decisions.
Requirements
- 5+ years of experience building and scaling consumer-facing digital products as a Product Manager, Growth Product Manager, or Product Leader
- Experience owning a content platform, feed, portal, discovery surface, recommendation system, or audience product
- Experience improving engagement, retention, discovery, or user growth through product initiatives
- Strong understanding of product analytics, experimentation, A/B testing, and behavioral metrics
- Experience working with recommendation systems, personalization, search, content discovery, or audience engagement products
- Experience owning KPIs related to engagement, retention, activation, or audience growth
- Experience partnering closely with Engineering, Design, Data, and Business stakeholders to deliver product outcomes
- Comfortable operating in fast-moving startup environments with evolving priorities and limited structure
Nice to Have
- Gaming or interactive entertainment experience
- Mobile-first consumer product experience
- Experience launching products through publisher, media, or distribution partnerships
- Experience building products that serve both end users and business partners
