United Franchise Group (UFG, Inc.) is looking for a Senior Product Designer to lead the visual design of concepts, prototypes, and iterative milestones for digital products serving Institutional Services. You will translate business objectives and process requirements into elegant, scalable designs that enhance usability and drive adoption.
What You'll Do
- Create wireframes, prototypes, and visual designs for Appian workflows and interfaces.
- Partner with Product Owners, Analysts and Researchers to understand requirements, user stories, and process flows.
- Use research insights, usability testing, and iterative design methods to validate and refine solutions.
- Maintain consistency across Appian applications by leveraging design systems and best practices.
- Lead design thinking sessions and co-creation workshops with stakeholders.
- Participate in sprint planning, reviews, and demos to ensure design intent is preserved.
- Champion accessibility, simplicity, and user-centricity across all Appian solutions.
- Stay current on Appian UI capabilities and emerging design trends to recommend enhancements.
What We're Looking For
- Bachelor's degree in UX Design, Human Computer Interaction, Industrial Design, or similar, and a minimum of 3 years relevant experience.
- In lieu of a degree, a combined minimum of 7 years education and/or relevant product design work experience.
- Expert-level Figma skills for screen design and prototyping.
- Strong stakeholder and project management skills.
- Understanding of design systems, accessibility standards, and responsive design.
- Experience working in Agile environments with just-in-time design, research, and development practices.
- Ability to collaborate effectively with designers, researchers, developers and business stakeholders.
- Experience analyzing and tracking data using tools such as Quantum Metric or Adobe Analytics.
- Strong presentation and workshop facilitation skills.
- Proven ability to support the full product development process—from vision to launch to iteration.
- Ability to mentor and educate others on the value and principles of good experience design.
Nice to Have
- Familiarity with Appian Designer, Appian Case Management Studio, and the ability to visualize workflows within the platform.
- Experience collaborating with product owners and analysts in Agile environments.
- Customer Centric – Outside in perspective with a focus on improving the customer experience.
- Familiarity with design systems.
- Experience in financial services industry a plus.
- Takes ownership with a strong sense of accountability.
- Curiosity – Seeks out ways to improve the customer experience.
- Resilient – Respectful of broad opinions and makes tough calls with ease.
- Driven & Prioritization – Self-motivated and knows how to say no.
- Challenges assumptions.
- Decisive & Lead Taking – Sense of urgency with an ability to inspire followers.
- Interdependent – Communicates and convenes others; reaches across boundaries.
- Continuously seeks out ways to improve.
Technical Stack
- Figma
- Appian
- Quantum Metric
- Adobe Analytics
Team & Environment
You will be part of the M&T Digital Experience team, working closely with Product Owners, Analysts and Researchers.
Benefits & Compensation
- Salary: $91,061.75 - $151,769.58 Annual (USD)
Work Mode
This is a hybrid position based in Baltimore, Maryland.
United Franchise Group (UFG, Inc.) is an equal opportunity employer.


