London Hybrid Full-time GBP 85,000 – 105,000 / year

Flo is hiring a Senior Product Designer

Responsibilities

  • Lead complex design projects (0 → 1), creating scalable frameworks and systems that support growth and innovation.
  • Proactively tackle complex and ambiguous challenges, defining requirements and prioritising the most impactful workstreams to deliver clear, compelling, user-centred experiences.
  • Design features, e2e flows, and experiments that align with user needs and business goals (e.g., engagement, retention, etc.).
  • Produce high-fidelity prototypes and mock-ups using Figma or advanced tools, strategically utilising AI to streamline the concept-to-validation process.
  • Develop and evolve interaction models, motion principles, and visual systems that scale across teams and inspire adoption.
  • Collaborate closely with product managers, engineers, researchers, and content designers to deliver cohesive solutions.
  • Proactively mentor peers, junior designers, and non-designers, providing actionable feedback and upskilling guidance to raise the overall craft bar.
  • Advocate for emotionally intelligent, ethical design and ensure accessibility standards are upheld at every stage.
  • Be a key contributor to our design system, ensuring accessibility, inclusivity, and scalability in all outputs.
  • Integrate AI tools into day-to-day work.

Requirements

  • 8+ years of professional experience designing mobile applications.
  • Portfolio demonstrating expertise in systemic design, advanced prototyping skills, micro-interactions, and the ability to architect solutions with measurable product impact.
  • Experience creating scalable frameworks, contribution to design systems, and interaction models.
  • Proficiency in Figma and advanced prototyping tools (e.g., Protopie).
  • Experience using motion and animation tools (e.g., Lottie, Rive, After Effects).
  • Experience leveraging AI/LLM tools to accelerate design exploration and streamline concept validation (e.g., Claude, Vercel).
  • Strong communication and presentation skills; ability to distill complex ideas into clear narratives and influence stakeholders.
  • Deeply collaborative, with experience mentoring and raising the craft bar for design teams.

Nice to Have

  • Experience designing gamified or behaviour-change-driven experiences.
  • Experience working in health tech or regulated industries
Required Skills
Figma
About company
Flo
Flo is the world’s #1 health & fitness app worldwide on a mission to build a better future for female health. It is building the next generation of digital health – AI-powered, privacy-first, clinically backed – to help users know their body better.
All jobs at Flo Visit website
Job Details
Category design
Posted an hour ago