Remote (Bulgaria) Remote (Global) Full-time EUR 1,700 – 1,900 / month

Muck Rack is hiring a Senior Media Analyst

Responsibilities

  • Deliver complex media insight projects from project configuration through final client delivery, ensuring high-quality outcomes that meet client objectives
  • Manage multiple concurrent projects, balancing priorities, timelines, risks, and stakeholder expectations
  • Configure projects within internal media analysis platforms, including data sources, scoring methodologies, reporting outputs, and workflows
  • Partner closely with Consultancy and Customer Support teams throughout project delivery to ensure client needs are understood and successfully delivered
  • Design, test, and refine prompts for AI and large language model (LLM) workflows supporting media scoring, sentiment analysis, and content classification
  • Evaluate AI-generated outputs, continuously improving prompt quality, scoring accuracy, and analytical consistency
  • Identify opportunities to automate manual processes and adopt emerging AI capabilities that improve productivity and client outcomes
  • Analyse complex media datasets using Power BI and other business intelligence tools to identify trends, patterns, and opportunities
  • Produce high-quality dashboards, reports, and presentations that communicate insights through clear and compelling business narratives
  • Develop reusable reporting templates, analytical frameworks, and best practices that improve consistency, quality, and efficiency across the team
  • Mentor and support Media Analysts through coaching, feedback, and knowledge sharing
  • Maintain clear documentation of methodologies and analytical approaches
  • Proactively identify delivery or operational risks and recommend practical solutions
  • Act as a subject matter expert for AI-enabled media media analysis and insight production

Requirements

  • 3–5 years of experience in communications measurement, media intelligence, media analytics, or reporting
  • Experience leading complex analytical projects from initiation through delivery
  • Hands-on experience using AI and LLM tools, including prompt design and refinement
  • Experience working with large, complex datasets and business intelligence tools such as Power BI
  • Strong analytical, data visualization, and storytelling skills, with the ability to translate complex data into meaningful business insights
  • Excellent communication and stakeholder management skills, with the ability to present analytical concepts to both technical and non-technical audiences
  • The ability to manage multiple priorities while maintaining exceptional quality and attention to detail
  • Experience mentoring colleagues and contributing to continuous improvement
  • Professional-level written and verbal English communication skills

Nice to Have

  • Experience working in media intelligence, PR measurement, or communications analytics
  • Experience improving analytical workflows through automation or AI
  • Experience developing reporting frameworks, templates, or operational standards
  • Experience producing executive-level reports and presentations
  • Experience contributing to thought leadership or new analytical capabilities

Work Arrangement

Remote (Worldwide)

Team

Structure: Insight Production team

Additional Information

  • Up to 10% travel for team collaboration, customer engagements, and company events
  • Attendance at annual company offsite (typically held in Mexico) is expected
  • Professional-level written and verbal English communication skills
Required Skills
AI
About company
Muck Rack
Muck Rack is the leading SaaS platform for public relations and communications professionals. The company builds an AI-powered, integrated platform that streamlines the PR workflow, enabling businesses to generate media coverage, monitor brand mentions, and analyze PR impact on business outcomes by combining media database, monitoring, and reporting tools.
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Job Details
Department Insight Production
Category other
Posted 2 hours ago