Keeper Security, Inc. is looking for a Senior Manager, Consumer User Acquisition. Reporting directly to the VP of Marketing, you will play a pivotal role in driving new consumer user growth across all paid digital channels for our cybersecurity subscription product. This is a high-impact position with executive visibility.
What You'll Do
- Plan, execute and optimize large-scale digital user acquisition campaigns across paid search, paid social, display, video and mobile app channels.
- Own daily performance management, including budget allocation, bid strategies, audience segmentation, creative testing and pacing.
- Design and run structured A/B and multivariate experiments to improve CTR, conversion rate, CAC, ROAS and full-funnel performance.
- Analyze performance across channels and present insights, forecasts and recommendations.
- Collaborate with design teams to develop high-performing ad concepts and assets across text, image, video and landing pages.
- Identify, test and scale new channels and opportunities to expand user acquisition efficiently.
- Stay up to date on platform changes, algorithm updates, privacy policies and competitive trends to continuously refine channel strategy.
- Maintain acquisition dashboards, KPIs and weekly reporting with full accountability for CAC, spend efficiency and user growth targets.
- Partner with analytics, product, web and marketing ops teams to ensure accurate attribution, event tracking, pixel configuration and reporting.
- Ensure all campaigns align with Keeper’s brand standards, consumer messaging and compliance guidelines.
What We're Looking For
- 5+ years of hands-on experience in B2C performance marketing, digital advertising or user acquisition for a consumer SaaS, app or subscription product.
- Proven success directly managing paid campaigns across Google Ads, Apple Search Ads and at least one additional platform.
- Demonstrated ability to scale spend while maintaining strong CAC, ROAS and LTV/CAC ratios.
- Deep expertise in acquisition funnel optimization, landing page testing and creative experimentation.
- Strong analytical skills with working knowledge of Singular, Google Analytics, Looker or similar analytics tools.
- Highly data-driven with the ability to build models, analyze trends and develop actionable insights.
- Excellent written and verbal communication skills with experience presenting performance updates to senior leadership.
- Experience partnering cross-functionally with product, web, design and analytics teams.
- Ability to prioritize, move quickly and thrive in an environment with aggressive growth targets.
- Bachelor’s degree or equivalent working experience.
Nice to Have
- Cybersecurity or privacy industry experience is a plus.
Technical Stack
- Google Ads
- Apple Search Ads
- Singular
- Google Analytics
- Looker
Team & Environment
You will report directly to the VP of Marketing and join a global yet close-knit group of elite marketing professionals.
Benefits & Compensation
- Medical, Dental & Vision (inclusive of domestic partnerships)
- Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
- Voluntary Short/Long Term Disability Insurance
- 401K (Roth/Traditional)
- A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
- Above market annual bonuses
Work Mode
This is a hybrid position based in Chicago.
Keeper Security, Inc. is an equal opportunity employer and participant in the U.S. Federal E-Verify program. We celebrate diversity and are committed to creating an inclusive environment for all employees.
