About the Role
We are seeking a commercially astute, creatively driven, and operationally strong professional to lead the planning and execution of standout casino campaigns with a 3 to 12-month horizon. This role involves shaping a compelling promotional roadmap in partnership with cross-functional teams to deliver innovative, performance-led propositions that strengthen market position and player engagement.
Responsibilities
- Lead the full lifecycle strategy and implementation of content-driven gaming promotions
- Manage and oversee the total generosity budget across all promotional initiatives
- Serve as the primary strategic liaison for the UK&I market to the Central Casino team, influencing on-site merchandising, game roadmap, and positioning decisions
- Collaborate with Central Casino and Game Providers to design campaigns centered on new gameplay mechanics, exclusive content, or innovative features
- Drive input into the development of a promotional functionality roadmap
- Coordinate with CRM, Creative, and Media teams to ensure seamless campaign execution and effective cross-channel amplification
- Work closely with Analytics to evaluate campaign performance, extract actionable insights, and refine promotional strategies
- Mentor, coach, and support the growth of a Commercial Executive within the team
- Track and analyze industry trends and competitor activities to inform strategic decisions
- Ensure all promotional activities comply with regulatory requirements
Benefits
- Hybrid work model: 3 days in office, 2 days remote
- Workation benefit: work remotely from abroad for up to 4 weeks annually (terms apply)
- 28 days of paid annual leave plus all England public and bank holidays
- Pension contribution matched up to 6%
- BUPA private healthcare, covering pre-existing conditions
- Annual cashback plan for dental, optical, and medical treatments
- £250 yearly wellbeing allowance (terms apply)
- Access to talented colleagues and a supportive, collaborative work environment
- Complimentary snacks, drinks, breakfasts, and weekly lunches
- Regular social events including sports outings and quarterly team activity funds
- Generous parental support: up to 6 months full pay for maternity leave
- Incentives for active lifestyles: cycle-to-work scheme and gym discounts
Work Arrangement
Hybrid
Team
Cross-functional collaboration with Casino Product, CRM, Commercial Marketing, Media, Creative, Central Casino team, Game Providers, and Analytics
WHO WE ARE
Team Leo is the heart of our organization. Our culture fuels innovation, collaboration, and leadership in the fast-evolving igaming space. With over 2,000 forward-thinking professionals across 19 global offices, we operate in a dynamic, agile environment built on initiative and breakthrough thinking.
JOIN US!
We champion bold ideas and empower our people to act on them. If you thrive in fast-moving environments and aren’t afraid to lead change, you’ll find your place in our pride. We don’t wait — we make things happen.
