Responsibilities
- Creates detailed production briefs based on campaign goals and oversees execution, including scheduling, budgeting, and vendor coordination.
- Manages all aspects of production shoots, making real-time creative decisions and resolving issues as they occur.
- Evaluates final assets to confirm alignment with project briefs and brand guidelines, providing regular updates to stakeholders.
- Conducts keyword analysis and enhances on-page SEO components including content, landing pages, meta tags, URLs, and heading hierarchy.
- Executes technical SEO evaluations and monitors performance using Google Analytics, Search Console, and other relevant platforms.
- Keeps current with search engine algorithm updates, emerging search behaviors, and the influence of artificial intelligence on search.
- Participates in shaping AI strategy and implementation plans for B2B marketing, emphasizing practicality and measurable outcomes.
- Analyzes product and user data to inform strategy and delivers performance reports on ROI, cost reduction, and revenue impact to leadership.
- Partners with editorial and business units to discover and prioritize high-impact AI applications.
- Supports organization-wide AI integration by training teams on AI tools and embedding them into everyday processes.
Responsibilities
- Creates detailed production briefs based on campaign goals and oversees execution, including scheduling, budgeting, and vendor coordination.
- Manages all aspects of production shoots, making real-time creative decisions and resolving issues as they occur.
- Evaluates final assets to confirm alignment with project briefs and brand guidelines, providing regular updates to stakeholders.
- Conducts keyword analysis and enhances on-page SEO components including content, landing pages, meta tags, URLs, and heading hierarchy.
- Executes technical SEO evaluations and monitors performance using Google Analytics, Search Console, and other relevant platforms.
- Keeps current with search engine algorithm updates, emerging search behaviors, and the influence of artificial intelligence on search.
- Participates in shaping AI strategy and implementation plans for B2B marketing, emphasizing practicality and measurable outcomes.
- Analyzes product and user data to inform strategy and delivers performance reports on ROI, cost reduction, and revenue impact to leadership.
- Partners with editorial and business units to discover and prioritize high-impact AI applications.
- Supports organization-wide AI integration by training teams on AI tools and embedding them into everyday processes.
Other
- Contract term is one year.
- Full professional proficiency in both Thai and English is required.
