Colibri Group is hiring a Sales Manager, B2C

Responsibilities

• Guide, mentor, and grow a remote B2C sales team of 12 to 20 members through regular one-on-one meetings, call evaluations, performance discussions, and tailored development plans.
• Monitor performance metrics daily, weekly, monthly, and quarterly, including revenue, conversion rates, inbound and outbound activity, productivity, and other key indicators, using these insights to inform coaching and actions.
• Review customer calls to detect trends and opportunities, delivering actionable feedback that helps seasoned sales professionals enhance their performance.
• Facilitate daily operations for teams across multiple time zones, addressing operational or system obstacles and ensuring adequate support and coverage for effective customer service.
• Promote strong CRM and sales process adherence while mastering HubSpot, various point-of-sale systems, reporting tools, and processes across multiple brands.
• Collaborate with Sales Leadership, Marketing, Finance, HR, Talent Acquisition, Operations, Systems, and Site Leadership on hiring, onboarding, workforce planning, reporting, process enhancements, and broader business initiatives.

Requirements

• Over 4 years of experience in B2C sales, inside sales, contact center sales, enrollment sales, or similar consumer sales settings, including direct leadership of frontline sales staff.
• A strong coaching orientation with a proven track record of developing sales talent, boosting performance, and fostering accountability without micromanagement.
• Direct experience owning team-level outcomes such as revenue, conversion, sales activity, productivity, or other performance targets.
• Proficiency with sales technology and CRM platforms like HubSpot, Salesforce, or equivalent systems, along with the ability to quickly learn new tools and processes.
• Experience leveraging sales reports, performance data, call insights, and customer behavior to identify patterns, communicate recommendations, and enhance team execution.
• Comfort leading a geographically dispersed team across multiple time zones and flexibility to support a consumer sales environment that may occasionally require availability outside standard business hours.

Nice to Have

• HubSpot experience is preferred, but experience with Salesforce or another comparable CRM can be suitable.

Benefits

• Take meaningful ownership of a nationally distributed frontline sales team and directly influence its performance and growth.
• Coach an experienced group of sales professionals and help strong, tenured team members continue developing without disrupting existing successes.
• Work across sales performance, conversion, customer experience, coaching, technology, and operational improvement.
• Gain broad exposure across multiple education brands, systems, customer groups, and business partners.
• Collaborate closely with leaders across Sales, Marketing, Finance, HR, Operations, and Systems while applying your own judgment and leadership to high-visibility work.

What You’ll Do

Lead, coach, and develop a nationally distributed B2C sales team of approximately 12 to 20 professionals through regular one-on-ones, call coaching, performance conversations, and individualized development. Track daily, weekly, monthly, and quarterly performance across revenue, conversion, inbound and outbound activity, productivity, and other key sales measures, using those insights to guide coaching and action. Listen to customer conversations, identify patterns and opportunities, and provide practical feedback that helps experienced sales professionals improve their performance. Support the day-to-day execution of teams working across multiple time zones, helping remove operational or system roadblocks and ensuring the team has the support and coverage needed to serve customers effectively. Reinforce strong CRM and sales process discipline while learning and navigating HubSpot, multiple point-of-sale systems, reporting tools, and processes across several brands. Partner closely with Sales Leadership, Marketing, Finance, HR, Talent Acquisition, Operations, Systems, and Site Leadership on hiring, onboarding, workforce planning, reporting, process improvements, and broader business priorities.

What You’ll Bring

4+ years of experience in B2C sales, inside sales, contact center sales, enrollment sales, or another consumer sales environment, including direct experience leading frontline sales professionals. A strong coaching mindset with demonstrated success developing sales talent, improving performance, and creating accountability without relying on a micromanagement approach. Direct experience owning measurable team outcomes such as revenue, conversion, sales activity, productivity, or other performance goals. Strong comfort with sales technology and CRM platforms such as HubSpot, Salesforce, or comparable systems, along with the ability to learn new tools and processes quickly. Experience using sales reports, performance data, call insights, and customer behavior to identify trends, communicate recommendations, and improve team execution. Comfort leading a nationally distributed team across multiple time zones and the flexibility to support a consumer sales environment that may occasionally require availability outside traditional business hours.

Tools, Platforms, and Methodologies You May Use

Experience with every tool or platform below is not required. We are most interested in your ability to learn quickly, use technology confidently, and turn sales data and customer conversations into meaningful coaching and better performance. HubSpot, Salesforce, or comparable CRM platforms. Sales reporting, dashboarding, conversion analysis, and performance measurement tools. Call recording, conversation intelligence, and quality assurance platforms. Multiple point-of-sale systems and sales technology environments. AI, automation, workforce planning, and productivity tools that support sales coaching, reporting, and operational efficiency.

Why You’ll Love Working Here

Take meaningful ownership of a nationally distributed frontline sales team and have a direct impact on how the team performs and develops. Coach an experienced group of sales professionals and help strong, tenured team members continue growing without disrupting what already works. Work across sales performance, conversion, customer experience, coaching, technology, and operational improvement. Build broad exposure across multiple education brands, systems, customer groups, and business partners. Partner closely with leaders across Sales, Marketing, Finance, HR, Operations, and Systems while bringing your own judgment and leadership to highly visible work.

We Encourage You to Apply

You may not check every preferred box, and that is okay! Candidates may come from B2C or inside sales leadership, enrollment or admissions sales, contact center sales, consumer services, professional education, or other consumer-facing sales environments where they have been accountable for developing people and delivering measurable results. HubSpot experience is preferred, but experience with Salesforce or another comparable CRM can translate well. This role does require recent experience directly leading or coaching frontline sales professionals. If your background has primarily focused on sales operations, CRM administration, analytics, reporting, or enablement without hands-on responsibility for developing a sales team and influencing its performance, this may not be the right opportunity. Because our sales teams operate nationally across multiple time zones, this role also requires flexibility. Consumer sales activity does not always fit neatly within traditional business hours, and there may be times when the team needs leadership support during evenings, weekends, or other high-demand periods. If you enjoy developing people, digging into the numbers to understand what is happening, helping experienced sellers get even better, and jumping in when your team needs you, we would love to hear from you.

What You Can Expect From Our Hiring Process

We want our interview process to give you a clear picture of the role, the team, and what it’s like to work at Colibri while giving us the opportunity to understand your experience, leadership style, and what you’re looking for next. While the exact process may vary slightly, you can generally expect: Recruiter Conversation: An introductory conversation with a member of our Talent Acquisition team to learn more about your experience, career goals, and interest in Colibri. We’ll also share more about the role, team, compensation, and what to expect throughout the process. Hiring Manager Conversation: A deeper conversation focused on your career experience, sales leadership, coaching approach, performance ownership, and how you have supported teams through growth, challenges, and change. Team and/or Leadership Interviews: You may meet with additional leaders or cross-functional partners to explore the skills and experiences most relevant to the position and learn more about how the team works together. Final Conversation and Decision: Depending on the interview team, there may be a final conversation with an additional leader or stakeholder. Our Talent Acquisition team will keep you informed about next steps and timing throughout the process. Our goal is to make the experience thoughtful, respectful, and transparent. We encourage you to ask questions throughout the process. We’re evaluating the opportunity together.

Our Commitment to Inclusion

Colibri Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment where everyone feels welcome, respected, and empowered to do their best work. We encourage qualified candidates from all backgrounds, experiences, and career paths to apply.

Other

• This role supports our consumer sales organization, helping ensure prospective learners receive a consistent, high quality sales experience while our frontline teams have the coaching, tools, processes, and support they need to perform at their best.
• Our teams work across multiple time zones, nine brands, several systems, and four different point-of-sale platforms.
• Because our sales teams operate nationally across multiple time zones, this role also requires flexibility. Consumer sales activity does not always fit neatly within traditional business hours, and there may be times when the team needs leadership support during evenings, weekends, or other high-demand periods.
• We encourage qualified candidates from all backgrounds, experiences, and career paths to apply.