About the Role
The SEO Strategist will lead the development and implementation of SEO plans, conduct keyword research, analyze performance metrics, and collaborate with content teams to ensure alignment with search goals.
Responsibilities
- Develop comprehensive SEO strategies tailored to client objectives
- Conduct in-depth keyword research and competitive analysis
- Audit websites for technical SEO issues and recommend improvements
- Monitor and report on organic search performance using analytics tools
- Collaborate with content creators to optimize on-page elements
- Track rankings, traffic, and conversion metrics across campaigns
- Identify opportunities for content expansion and topic clustering
- Ensure SEO best practices are followed in site architecture and metadata
- Manage internal linking strategies to enhance content discoverability
- Stay current with search engine algorithm updates and industry trends
- Work with developers to implement technical SEO recommendations
- Optimize content for featured snippets and other SERP features
- Support client reporting with clear, actionable insights
- Coordinate with project managers to meet deadlines
- Use SEO tools such as Ahrefs, SEMrush, or similar for analysis
- Assist in the development of local SEO strategies where applicable
- Evaluate backlink profiles and suggest outreach opportunities
- Maintain documentation of SEO processes and campaign progress
- Provide recommendations for improving page speed and mobile usability
- Align SEO initiatives with broader digital marketing goals
Nice to Have
- Experience in an agency setting
- Advanced proficiency with SEO testing and experimentation
- Knowledge of international SEO principles
- Experience with enterprise-level websites
- Certifications in SEO or digital marketing
- Familiarity with Python or scripting for SEO automation
- Background in data visualization tools
- Project leadership experience
Compensation
Competitive salary based on experience
Work Arrangement
Remote
Team
Part of a digital marketing team focused on content and search performance
Why Join Us
- Opportunity to work remotely with a globally distributed team
- Support for professional development and ongoing learning
- Collaborative culture that values innovation and strategy
- Exposure to diverse industries and complex SEO challenges
What We Offer
- Flexible work hours within a remote setup
- Health and wellness benefits
- Paid time off and public holiday coverage
- Equipment allowance for home office setup
Not applicable