Responsibilities
- Identify and acquire new clients within the automotive, financial services, and travel sectors while expanding relationships with current key accounts to drive sustained revenue growth.
- Establish and meet monthly, quarterly, and annual sales goals aligned with strategic market conditions, developing clear action plans to ensure consistent revenue performance.
- Serve as a subject matter expert in programmatic advertising for targeted industries by leading educational events, product showcases, and client consultations, demonstrating value in use cases such as targeted vehicle launches, compliant financial promotions, and personalized travel marketing.
- Stay informed on sector-specific developments, including digital advertising in electric vehicles and regulatory standards in financial marketing, leveraging technical differentiators to strengthen client engagement.
- Partner with cross-functional teams such as Client Services, Trading, and Data Analytics to ensure effective campaign execution and data-driven optimization; collaborate with Product to inform feature development based on industry-specific client needs.
Requirements
- 5 to 10+ years of professional experience in digital advertising sales
- Demonstrated success in meeting or exceeding sales targets
- Proven experience working directly with agencies or end clients in advertising sales
- In-depth knowledge of programmatic advertising infrastructure, including DSPs, DMPs, and ad exchanges
- Strong sales acumen and negotiation capabilities
- Ability to interpret market data and respond to evolving industry trends
- Fluent in both Mandarin and English
- Strategic planning and project management proficiency
- Self-motivated with a high level of accountability and independent work ethic
Nice to Have
- Prior experience in programmatic advertising environments is prioritized
- Candidates with established client networks or domain experience in automotive, finance, or travel industries are strongly favored
- Track record of translating client marketing goals into executable media strategies and managing large-scale campaign rollouts
- Familiarity with buying workflows and decision hierarchies in automotive, finance, and travel advertising
- Ability to clearly communicate technical capabilities and product benefits to client stakeholders
- Skilled in building trusted relationships across organizational levels, from executives to operational teams
- Adaptability in adjusting sales approaches in response to market shifts in targeted verticals
- Willingness to thrive in a fast-moving, evolving industry landscape
Benefits
- Opportunity to contribute to the international growth of Chinese brands
- Exposure to advanced programmatic advertising technologies
- Career acceleration within a rapidly expanding market
Other
Language requirements: Must be fluent in both Mandarin and English