Responsibilities
- Act as a product marketing lead for Postman features and services, and take ownership of the strategy to drive awareness and market penetration of key capabilities
- Work with engineering teams to distill key functionality and benefits into customer facing value messaging
- Craft compelling, and differentiated outbound product messaging and content (like blogs, videos, tutorials, web pages, webinars, social media that resonate with target personas.
- Enable the field on our solutions, through training and content (e.g. pitch decks and playbooks, etc)
- Plan and implement feature and service launches (with operational marketing teams), including creating launch materials and content to support and coordinate with team members
- Support Postman events, third party trade shows and other events to help showcase our products to attendees.
Requirements
- 8+ years of professional non-internship product marketing experience or 2+ years of post-MBA management or strategy consulting experience
- Experience in software, SaaS, Developer Tools, or DevOps
- Experience building product positioning and messaging
- Experience with customer segmentation, profiling, and targeting
Nice to Have
- Direct experience with developers, and audiences that build applications
- Experience crafting engaging content for developers
- Comfortable marketing to technical leaders
- Familiarity with Postman API Platform
Work Arrangement
On-site — San Francisco, CA
Additional Information
- In office 5 days a week
- Comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend
- Wellness programs
- Frequent team-building events
- Donation-matching program