About the Role
The candidate will create compelling visual assets for performance marketing initiatives, iterating on designs based on campaign analytics and A/B testing results to improve user acquisition and retention.
Responsibilities
- Design visuals optimized for digital advertising platforms
- Collaborate with marketing teams to align creative with campaign goals
- Produce variations of assets for A/B testing
- Translate marketing messages into engaging graphics
- Maintain brand consistency across all creative outputs
- Respond to performance data with design refinements
- Develop assets for social media, display ads, and landing pages
- Work within tight deadlines for time-sensitive campaigns
- Support multiple product lines with tailored creative
- Use feedback from stakeholders to improve designs
- Stay current with digital design trends and platform specifications
- Ensure accessibility standards in visual content
- Optimize file sizes for fast loading times
- Coordinate with copywriters for integrated messaging
- Present design concepts to cross-functional teams
- Iterate on creatives based on conversion metrics
- Contribute to creative strategy sessions
- Manage multiple projects simultaneously
- Follow brand guidelines while encouraging innovation
- Support global campaigns with region-specific adaptations
- Utilize design systems for efficiency
- Incorporate user feedback into visual development
- Design for mobile-first experiences
- Track asset performance across channels
- Assist in organizing creative libraries
Compensation
Competitive salary and benefits package
Work Arrangement
Hybrid work model
Team
Part of the marketing team focused on high-impact campaigns
Why This Role Matters
- Creative directly influences customer acquisition cost and campaign ROI
- Design choices impact user perception and conversion at scale
What to Expect
- Fast-moving environment with frequent campaign launches
- Close collaboration with performance marketers and analysts
- Regular review of creative performance metrics
Available for qualified candidates