Wpromote is hiring a Paid Search Manager (B2B)

Responsibilities

• Act as a trusted strategic partner for enterprise B2B clients by guiding paid search strategy, performance optimization, and ongoing business planning across complex performance marketing programs.
• Take ownership of both strategy and execution by designing campaign architecture, optimization plans, testing roadmaps, and operational improvements that deliver measurable business results.
• Manage sophisticated paid search account structures across Google Ads, Microsoft Ads, SA360, and other relevant paid search platforms.
• Drive strategic planning, forecasting, budget management, testing initiatives, and performance optimization aligned with client business goals.
• Translate campaign performance and business insights into clear, actionable recommendations for client stakeholders.
• Collaborate closely with Client Strategy, Analytics, Creative, SEO, and other channel teams to develop integrated marketing strategies.
• Identify opportunities for automation, operational efficiencies, audience expansion, and performance innovation across client programs.
• Maintain strong campaign health through proactive monitoring, QA processes, and optimization best practices.
• Participate in client meetings, performance reviews, and presentations while building strong client relationships.
• Stay current on search platform updates, AI-driven search innovations, automation capabilities, and industry best practices.

Requirements

• 1.5-3 years of experience managing paid search campaigns within an agency environment.
• Experience managing campaigns across Google Ads and Microsoft Ads; familiarity with Search Ads 360 (SA360) is a plus.
• Working knowledge of campaign structure, audience targeting, bidding strategies, automation, and conversion optimization.
• Strong analytical skills with experience using GA4 and reporting platforms to evaluate performance and identify optimization opportunities.
• Experience interpreting campaign data and communicating recommendations to internal stakeholders and clients.
• Strong verbal and written communication skills with experience participating in client-facing conversations.
• Excellent organizational skills with the ability to manage multiple priorities across several client accounts.
• Ability to collaborate effectively within cross-functional teams in a fast-paced agency environment.
• Working knowledge of Google Workspace and Microsoft Excel, including pivot tables and XLOOKUP/VLOOKUP.

Nice to Have

• Experience supporting B2B paid search programs across enterprise or mid-market clients preferred.
• Experience supporting SaaS, fintech, adtech, and other B2B technology organizations preferred.
• Experience working with Salesforce, HubSpot, or other CRM integrations for lead generation measurement.
• Experience managing offline conversion tracking and lead quality optimization.
• Familiarity with first-party audience strategies, CRM integrations, and advanced attribution methodologies.
• Experience leveraging AI-powered tools and automation to improve campaign efficiency and performance.

Benefits

• Remote-first culture.
• Unlimited PTO.
• Extended Holiday break (Winter).
• Flexible schedules.
• Work from anywhere options*.
• 100% paid parental leave.
• 401(k) matching.
• Medical, Dental, Vision, Life, Pet Insurance.
• Sponsored life insurance.
• Short Term Disability insurance and additional voluntary insurance.
• Annual Class Pass credits and more!

Work Arrangement

This position may be performed remotely in most states within the US, with some exclusions. Office hubs in Los Angeles, Chicago, and New York for in-person collaboration and events.

Other

• This position may be performed remotely in most states within the US, with some exclusions.
• Office hubs in Los Angeles, Chicago, and New York for in-person collaboration and events.
• This position is not eligible for immigration sponsorship.
• Wpromote recruiting communications will only be sent through official wpromote.com email addresses.
• No payment or fees required during hiring process.
• No sensitive information (e.g., Social Security numbers) requested during hiring.
• Employer participates in E-Verify.

This position is not eligible for immigration sponsorship.