About the Role
The position is responsible for developing and executing market-specific strategies to increase brand visibility, customer engagement, and revenue in Japan. The role involves close coordination with regional stakeholders and cross-functional teams to ensure alignment with company objectives.
Responsibilities
- Develop and implement localized marketing plans tailored to Japanese consumers
- Analyze market trends and customer insights to guide campaign development
- Manage relationships with local partners, vendors, and agencies
- Coordinate product launches and promotional events in the region
- Monitor campaign performance using data-driven metrics
- Translate global brand initiatives into culturally relevant messaging
- Support sales growth through targeted marketing activities
- Lead market research to identify new opportunities
- Ensure brand consistency across all local touchpoints
- Collaborate with product teams to adapt offerings for local preferences
- Oversee budget allocation for regional marketing efforts
- Build and maintain a strong local brand presence
- Respond to regional market changes with agile strategy adjustments
- Represent the company at industry events and public forums
- Work with legal and compliance teams to ensure adherence to local regulations
- Train local teams on brand standards and campaign execution
- Optimize digital marketing channels for Japanese audiences
- Manage translation and localization of marketing materials
- Track competitor activity and adjust positioning accordingly
- Foster relationships with key opinion leaders and influencers
- Ensure customer feedback informs marketing decisions
- Drive customer acquisition and retention through targeted campaigns
- Maintain documentation of regional marketing activities
- Support crisis communication planning for local issues
- Align regional goals with global business objectives
Compensation
Competitive salary with performance-based incentives
Work Arrangement
Hybrid work model with flexibility for remote and in-office presence
Team
Collaborative regional team focused on market expansion and localization
Why Japan?
Japan represents a key growth market with unique consumer expectations and a highly competitive landscape. Success requires deep cultural insight and agile execution.
What We Offer
Opportunity to shape brand strategy in a high-potential market, professional development support, and a dynamic international work environment.
