Digital Forms is hiring a Lead Personalization & Data Architect

Project-Based | Remote | Limited Engagement We are looking for an experienced Lead Architect to design and shape the “Intelligence Layer” of our React Native mobile application. This is a high-impact, short-term consulting engagement (a few hours total) focused on providing strategic architectural direction, not long-term implementation. About the Role You will act as the critical bridge between raw data systems and our React Native engineering team. Your mission is to design a system that enables our developers to deliver personalized user experiences effortlessly — without requiring deep expertise in data science or CDP orchestration. You’ll define: Data flow and architecture System “contracts” SDK and integration strategy What You’ll Do Strategy & Architecture Design the Data “Plumbing” Build a scalable architecture connecting: Historical data (Data Warehouse) Real-time behavioral data (Streaming) → into a unified decisioning engine Enable Developers Create clean technical abstractions such as: React Context providers Custom Hooks API wrappers So the mobile team can easily consume personalization logic Own Identity Resolution Define a cross-platform identity strategy ensuring seamless “guest recognition” across web and mobile Define the Tech Stack Recommend and justify the optimal combination of: CDP (Customer Data Platform) Decisioning engine Analytics tools balancing power with ease of use Establish Schema Governance Create a global event taxonomy to ensure data consistency across the ecosystem About the Project New initiative (greenfield architecture) Focused on building a personalization intelligence layer from the ground up Designed to empower an existing React Native team Must-Have Expertise Personalization Specialist Proven experience designing closed-loop personalization systems (Collect → Segment → Decide → Deliver) The Orchestrator Deep expertise in Customer Data Platforms (CDPs) and data routing strategies Decisioning Systems Experience with: Feature flagging Remote config tools Dynamic UI rendering Data Warehouse Fluency Strong SQL skills and experience activating user segments from a warehouse Mobile-First Mindset Solid understanding of: React Native architecture Performance constraints Offline-first scenarios Asynchronous data flows Engagement Details Short-term consulting (a few hours total) Fully remote Focus: architecture & strategy only (no long-term implementation expected) Why This Role? Shape a high-leverage architecture with immediate impact Work on a modern personalization stack Collaborate with a fast-moving mobile team Deliver value quickly without long-term commitment