Malta Remote (City)

Betsson Group is hiring a Head of PPC

Responsibilities

  • PPC strategic planning and budgeting (M+) for current or new markets
  • Supporting your team in their daily work, enabling them to achieve their goals
  • Overseeing the successful management and optimisation of PPC campaigns (Search, Video and Apps)
  • Proactive analysis of data and reporting to identify opportunities for growth or improvement of account performance and day-to-day processes
  • Guarantee the highest quality of collaboration with internal and external stakeholders
  • Proactively present new ideas to Regional managers and internal stakeholders to increase efficiency and performance
  • Ensure that the technical infrastructure is working correctly to provide optimal tracking and reporting
  • Collaborate with Google Account Managers and other external suppliers to constantly optimise tactics and improve account performance

Requirements

  • 3+ years experience managing a team of at least 3 professionals
  • 5+ years of hands-on PPC experience, ideally within the iGaming industry, or background in a multi-brand environment
  • University degree in Marketing or equivalent work experience
  • Experience with keyword research, analysis, expansion, optimisation tools
  • Experience managing multiple markets or within a global environment
  • Experience with paid media, Search Ads 360, YouTube Ads
  • Excellent Excel skills
  • Self-motivated with an analytical approach to problem solving and excellent communications skills

Nice to Have

  • Google Ads certified

Work Arrangement

Remote (City/Region) — Malta

About company
Betsson Group
Global gaming and sportsbook company operating internationally. Betsson Group is listed on Nasdaq Stockholm and focuses on responsible, sustainable growth.
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Job Details
Category other
Posted 5 days ago