Responsibilities
- Oversee enterprise category development and enablement processes, frameworks, and discipline, facilitating aligned decision-making across business units while maintaining functional and P&L ownership.
- Direct the category strategy development process across various food segments, including Beef, Pork, Chicken, and Value-Added / Prepared Foods.
- Determine category roles, growth horizons, and strategic focus areas by channel.
- Facilitate alignment across Sales, Marketing, RGM, and Operations through shared strategic frameworks.
- Create a unified enterprise view of consumer, customer, and operator insights.
- Convert insights into prioritized opportunity spaces with clear strategic and economic rationale.
- Ensure consistent application of insights across strategy and go-to-market (GTM) planning.
- Link category opportunity spaces to innovation platforms and R&D pipelines.
- Provide structured opportunity definitions to support stage-gate and portfolio decisions.
- Ensure portfolio choices align with category and channel strategy.
- Manage the category development and enablement operating model, tools, and routines.
- Foster category expertise and commercial discipline across the organization.
- Standardize the integration of insight, strategy, and execution across the enterprise.
- Develop and execute the GTM plan, with clear market pipeline ownership and effective business development routines.
- Create category selling stories, customer narratives, and playbooks.
- Equip the Sales team with tools, training, and routines to simplify execution.
- Ensure strategies translate into executable market actions.
- Identify and analyze category, channel, or customer performance gaps using fact-based analysis.
- Collaborate with cross-functional partners to align on corrective actions.
- Support mix, assortment, pricing, and GTM interventions.
- Ensure interventions align with long-term category strategy.
Requirements
- Bachelor’s degree
- 10+ years of experience in category development, insights, enablement, or commercial strategy roles
- Strong analytical, strategic, and executive communication skills
- Ability to perform the functions of the job with or without a reasonable accommodation
Nice to Have
- MBA
- Proven success operating in shared services or Center of Excellence (COE) models
- Experience in multi-protein food or consumer packaged goods (CPG)
- Current internal experience
Benefits
- Vision, Medical, and Dental coverage begin after 60 days of employment
- Paid Time Off: sick leave, vacation, and 6 company observed holidays
- 401(k): company match begins after the first year of service and follows the company vesting schedule
- Incentive Pay: Eligible to participate in the Company’s annual bonus plan, the amount of bonus varies and is subject to the standard terms and conditions of the incentive program
- Career Development: Dedicated to supporting professional growth by offering continuous learning opportunities and a focus on career growth through various learning and development programs
Compensation
The posted salary range represents the Company’s good faith estimate of the compensation that the Company reasonably expects to pay for this role at the time of posting. Actual compensation will be determined based on factors including, but not limited to, relevant experience, skills, qualifications, tenure, internal equity, market data, and may vary accordingly.
Work Arrangement
On-site — Greeley, Colorado
Team
The applicant who fills this position will be eligible for the following compensation and benefits.
Other
- This position does not have an application deadline. We will continue to recruit until the position has been filled.
- The Company is dedicated to ensuring a safe and secure environment for our team members and visitors. To assist in achieving that goal, we conduct drug, alcohol, and background checks for all new team members post-offer and prior to the start of employment.
- The Immigration Reform and Control Act requires that verification of employment eligibility be documented for all new employees by the end of the third day of work.
