Responsibilities
- Define and manage key growth metrics including activation, feature adoption, time-to-value, and retention across the dealer network.
- Pinpoint where dealers encounter friction in their product journey and develop targeted solutions such as improved onboarding, in-app guidance, or new functionality.
- Design and execute experiments to boost product adoption, prioritizing initiatives with the highest impact on core metrics.
- Partner with Engineering, Design, and Technical Product Managers to rapidly deliver and evaluate growth-focused features.
- Bring firsthand experience understanding customer success through direct engagement, especially during the post-sale implementation phase.
- Gain a thorough understanding of dealership operations, key performance indicators, and daily workflows, while also empathizing with end users like farmers and equipment operators.
- Convert customer feedback into meaningful, structured insights that inform product strategy and roadmap decisions.
- Act as the bridge between customer-facing teams and technical teams, ensuring customer experiences directly influence product development.
- Develop onboarding, education, and activation workflows as integral product components to speed up user success and reduce reliance on support.
- Work closely with Customer Success to uncover and fix process inefficiencies, lowering implementation risk and accelerating feedback loops.
- Turn customer successes into actionable insights, ensuring real-world usage shapes product priorities.
- Craft clear, effective product communications and updates that resonate with non-technical users such as service writers.
- Ensure customer feedback is systematically integrated into the product development lifecycle, not just collected informally.
