Responsibilities
- Define Riot’s SMB acquisition strategy from scratch
- Identify the highest leverage acquisition channels (SEO, paid acquisition, product-led growth, partnerships, etc.)
- Build scalable growth loops and repeatable acquisition systems
- Analyze and optimize the entire funnel: acquisition > signup > onboarding > activation > retention
- Identify friction points and design experiments to improve conversion
- Work closely with Product to improve product-led growth mechanics
- Implement the tools, automation and infrastructure required to scale
- Set up performance tracking and data analysis frameworks
- Build repeatable and scalable acquisition processes
- Launch and iterate on acquisition campaigns (SEO, Google Ads, paid channels)
- Test messaging, positioning and distribution strategies
- Continuously run rapid test-and-learn cycles
- Collaborate closely with Product, Sales and Customer Success
- Translate market and user insights into product and GTM improvements
- Contribute to Riot’s broader go-to-market strategy
Requirements
- Hands-on experience in growth marketing, including working with tools, automation and scalable acquisition systems
- Strong product mindset and understanding of how growth and product work together
- Highly analytical and data-driven, with strong ability to analyze funnels, identify bottlenecks and drive improvements
- Experience in B2C and/or B2B acquisition, with a strong plus for high-volume environments
- High level of autonomy and ownership
- Motivated by the mission of improving cybersecurity culture
- Full professional proficiency in English
- Native proficiency in French
- Based in Paris or willing to relocate
Benefits
- Join a financially strong and highly capital-efficient company
- Fundraising fuels momentum, enabling faster scaling and new growth opportunities
- Work in a fast-growing startup with strong vision and high ambitions
- Tripled revenue over the past three years, with plan to grow from €20M to €40M ARR in 2026
- Experience the energy of a collaborative team in a modern and cosy office located in heart of Paris: Canal Saint Martin
Work Arrangement
On-site — Paris
Team
Structure: Cross-functional collaboration with Product, Sales, and Customer Success
Additional Information
- This is an on-site position with up to 2 days per month of remote work
- Diversity and inclusion are core values: diversity drives innovation and inclusion fosters belonging
- Committed to building a team reflecting a wide range of perspectives, backgrounds, and experiences
- Welcome candidates from all walks of life
- Dedicated to creating an environment where everyone feels valued, respected, and empowered to thrive
