León, Nicaragua Remote (Country) Employment

Bluelight Consulting is hiring a Full-Stack Digital Marketer - Remote, Latin America

About the Role

This role involves leading digital marketing efforts from strategy through execution, using data to optimize performance across channels including SEO, paid media, email, and web platforms. The ideal candidate can independently manage technical and creative aspects while delivering measurable outcomes.

Responsibilities

  • Develop and manage end-to-end digital marketing campaigns
  • Create and distribute content across social media, email, and web platforms
  • Optimize website performance for search engines and user experience
  • Analyze campaign data to guide strategy and improve ROI
  • Manage paid advertising efforts on platforms like Google and Meta
  • Produce performance reports and present insights to stakeholders
  • Collaborate with design and development teams to implement marketing assets
  • Maintain brand consistency across all digital touchpoints
  • Monitor industry trends and adjust tactics accordingly
  • Use CRM tools to track customer journeys and engagement
  • Implement A/B testing for landing pages and email workflows
  • Ensure compliance with data privacy regulations
  • Support lead generation and conversion rate optimization
  • Manage domain and hosting environments for client websites
  • Integrate marketing technologies and APIs
  • Troubleshoot technical issues affecting digital performance
  • Develop audience segmentation strategies
  • Coordinate multilingual content when required
  • Maintain digital asset libraries
  • Work across time zones to support global operations

Nice to Have

  • Experience serving clients in professional services industries
  • Background in analytics or data-driven marketing
  • Portfolio demonstrating campaign results
  • Knowledge of Latin American digital markets
  • Experience with bilingual campaigns
  • Certifications in Google Ads, Analytics, or similar
  • Familiarity with agile project management methods

Compensation

Competitive salary based on experience and location

Work Arrangement

Remote

Team

Small, agile team focused on digital growth projects

What You’ll Do

  • Lead digital marketing initiatives from concept to execution
  • Use data to refine messaging, targeting, and delivery
  • Maintain and update client websites and marketing systems
  • Collaborate with cross-functional teams to meet client goals

Who You Are

  • A hands-on marketer who values precision and results
  • Comfortable switching between creative and technical tasks
  • Proactive in identifying opportunities for improvement
  • Clear communicator who works well remotely

Not available

About company
Bluelight Consulting
Bluelight Consulting is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives. With a presence across the United States and Central/South America, the company excels in its focus on quality and customer satisfaction.
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Job Details
Department Sales & Marketing – Business Development
Category fullstack
Posted 20 days ago