Responsibilities
- Manage the development, upkeep, and quality checks of MAP templates for all bid-based and traditional campaigns, ensuring data accuracy, timeliness, and audit compliance.
- Define and enforce governance protocols for MAP revisions, including change management, approval workflows, and version tracking as needed.
- Ensure activation teams meet agreed deadlines for implementing MAP updates and are responsible for their accuracy and completion.
- Regularly communicate MAP changes and required actions to activation teams, providing clear direction for proper execution.
- Develop strong working knowledge across major marketing channels, including their functions, targeting methods, performance measurement, and how KPIs balance across campaign goals.
- Create comprehensive media plans driven by insights that support diverse campaign objectives and align with broader market and brand strategies.
- Collaborate with channel and activation experts to turn strategic direction into actionable plans, clarifying deliverables, schedules, budgets, and performance tracking.
- Manage the creative tracker for assigned campaigns, ensuring accurate reporting on creative development, approvals, trafficking readiness, and live deployment.
- Coordinate with key stakeholders to gather input, track progress, and resolve obstacles that could delay campaign execution.
- Ensure data consistency across tracking tools and systems, aligning the creative tracker, MAP, and activation outputs.
- Communicate clearly and promptly about risks, dependencies, and plan changes; escalate issues when necessary.
Benefits
- Comprehensive medical, dental, vision, and group retirement benefits
- Generous paid leave entitlement
- Exclusive partner discounts
- Dedicated employee mental health awareness days
- Hybrid work model with in-office presence around four days per week
- Equal opportunity employer with inclusive culture supported by employee resource groups and in-office events
Work Arrangement
Hy游戏副本
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Other
- Teams in the office around four days a week
- Candidates requiring accommodations or flexibility may discuss this during the interview process
- Only candidates selected for an interview will be contacted
- Privacy Notice available at https://www.wppmedia.com/pages/privacy-policy
