Responsibilities
- Oversee and enhance product listings on Amazon, TikTok Shop, and Temu to maximize visibility and sales
- Take full ownership of marketplace performance metrics such as revenue, conversion rates, and profit margins
- Design and implement strategies for launching new products and scaling existing ones across all platforms
- Run and optimize Amazon PPC and TikTok advertising campaigns to improve return on ad spend and drive growth
- Analyze sales and performance data to uncover insights and recommend actions that boost key performance indicators
- Work closely with creative teams to produce effective content including user-generated material, ads, and product detail page assets
- Partner with supply chain and operations teams to maintain inventory levels and improve demand forecasting
- Monitor marketplace trends, algorithm updates, and emerging opportunities to stay ahead of the competition
- Experiment with and deploy new growth tactics and sales channels to expand market reach
