Responsibilities
- Own the health and performance of GTM data systems
- Improve data accuracy, completeness, and reliability across Salesforce and adjacent GTM systems
- Identify root causes of data breakdowns and implement durable fixes
- Establish clear ownership models and enforcement mechanisms for critical fields and processes
- Define and track KPIs that connect data quality to pipeline visibility, forecast accuracy, and sales productivity
- Launch scorecards and reporting that drive behavior change, not just dashboards
- Ensure GTM leaders trust the data used to run the business
- Translate ambiguous business needs into clear system and process changes
- Personally lead high-priority initiatives from problem definition through rollout and adoption
- When necessary, roll up your sleeves to design workflows, define field structures, and partner directly with systems teams on implementation
- Create a prioritization framework for GTM data improvements
- Implement intake and change management processes that balance speed and governance
- Develop repeatable playbooks for launching new data requirements across regions and segments
- Work closely with Sales, Marketing, Finance, Systems, and Data Engineering to align on definitions and execution
- Influence executive stakeholders with clarity and data-backed recommendations
- Ensure GTM data strategy supports long-term company scale
- Hire and develop a team that combines systems thinking with operational execution
- Set a high bar for ownership, speed, and measurable outcomes
- Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices
Requirements
- 10+ years leading GTM, RevOps, or data transformation initiatives in a high-growth SaaS environment
- Demonstrated ownership of large-scale cross-functional initiatives that delivered measurable business impact
- Experience improving and scaling Salesforce (or equivalent CRM) data models in complex organizations
- Strong ability to move from strategy to implementation without losing momentum
- Executive presence with the ability to influence and drive decisions
- Bachelor’s degree or equivalent practical experience
