About the Role
The role involves overseeing compliance in digital marketing efforts across multiple platforms, using both automated tools and manual processes to ensure adherence to brand guidelines and legal standards.
Responsibilities
- Monitor brand compliance proactively across third-party email, social media, paid search, and other advertising platforms
- Configure and maintain Google Alerts and similar monitoring systems to detect potential compliance risks
- Perform manual compliance audits in the absence of automated tools
- Ensure publishers consistently download suppression files according to schedule
- Track and verify the accuracy of IDs and sub-IDs for compliance and reporting purposes
- Manage and submit global opt-out requests in line with regulations and internal policies
- Confirm that publishers use only approved messaging elements such as subject lines and sender names
- Validate that opt-out language and links are correct, visible, and fully functional
- Detect non-compliant activities and escalate them appropriately
- Review paid search and social media advertisements for alignment with client-specific guidelines
- Assess creatives, messaging, and brand placements for regulatory and brand compliance
- Support compliance initiatives through accurate documentation and risk reduction strategies
- Utilize compliance tools including Optizmo, Lashback, and Google Alerts for monitoring
- Carry out manual monitoring tasks when automation is insufficient
- Provide input on requirements for future compliance system enhancements
Benefits
- Regular involvement in innovative projects with collaborative teams
- Stable work environment with clear growth pathways
- Long-term client engagements averaging 4 to 5 years
- Opportunities for career progression
- All-expenses-paid trip to the United States for top-performing employees
Work Arrangement
Remote (Worldwide)
About Us
- We specialize in placing talented Filipino professionals in stable roles with global clients who prioritize long-term collaboration.
- Our focus is on building lasting partnerships with clients committed to extended engagements.
- Most client relationships last a minimum of 4 to 5 years.
- We provide structured career development, not just employment opportunities.
- Past successes include team members earning all-expenses-paid trips to the U.S. and advancing from entry-level to analyst roles internally.
- We view our team as individuals with potential, actively supporting their professional growth.
The Opportunity
- We are looking for a meticulous Digital Marketing Brand Compliance Monitoring Specialist to supervise compliance across various digital channels for our clients.
- This includes monitoring email marketing campaigns supported by tools like Optizmo and Lashback, social media, and paid search advertising.
- The role ensures adherence to brand standards and legal regulations through proactive oversight, manual reviews, and specialized software.
Your Mission
- Overall Compliance Monitoring 🔍: Monitor brand compliance across third-party email, social media, paid search, and other ad channels. Set up and manage Google Alerts and similar tools. Conduct manual checks until full tooling is in place.
- Optizmo Monitoring ✉️: Ensure publishers download suppression files regularly, monitor tracking IDs and sub-IDs, and manage global opt-outs per policy and regulation.
- Lashback Monitoring 📝: Confirm publishers use approved creatives, subject lines, and sender names. Verify opt-out links and language are accurate and functional. Escalate violations when necessary.
- Paid Media and Social Media Monitoring 📱: Audit paid search and social ads for compliance with client standards. Review creatives, messaging, and brand placements.
- Regulatory Knowledge ⚖️: Understand email regulations such as CAN-SPAM and paid media compliance rules. Support compliance through accurate reporting and risk mitigation.
- Tools and Processes 🛠️: Use Optizmo, Lashback, and Google Alerts for tracking. Execute manual monitoring as needed and provide feedback on new system requirements.
Who You Are
- Detail Detective 🔍: Highly organized with a keen ability to detect compliance discrepancies across platforms.
- Tool Proficient 🛠️: Experience with Optizmo and Lashback is a plus; training will be provided. Comfortable using monitoring tools and performing manual audits.
- Regulations Savvy ⚖️: Knowledgeable about CAN-SPAM and paid media compliance standards, with the ability to apply them effectively.
- Effective Communicator 🗣️: Strong written and verbal skills for clear collaboration with publishers and internal teams.
- Proactive and Adaptable 🌟: Quick to identify issues, escalate when required, and adjust to new tools or procedures.
- Team-Oriented 🤝: Collaborative mindset with a focus on contributing to a positive, high-quality compliance environment.
Our Ideal Team Member
- Cares Deeply ❤️: Shows genuine commitment, reflected in high-quality work output.
- Commits Fully 📝: Delivers on responsibilities reliably and on time.
- Communicates Clearly 🗨️: Maintains timely and transparent communication with managers and colleagues.
- Radiates Positivity 🌞: Brings an optimistic attitude that enhances team morale.
- Collaborates Willingly 🤝: Works effectively with cross-functional teams such as designers and project managers.
- Seeks Growth 🌱: Invests in personal and professional development and stays current with industry trends.
Other
- Work hours: Mondays through Fridays, 9:00 AM - 6:00 PM Eastern Time
- Work-from-home: 100% remote
- Training will be provided for tools such as Optizmo and Lashback
