Responsibilities
- Extract and process large volumes of data from sources such as search console, web analytics, and server logs.
- Clean and prepare datasets for accurate performance evaluation and modeling.
- Analyze SEO metrics including organic traffic, keyword rankings, click-through rates, and conversion trends.
- Create interactive dashboards using Tableau or similar BI platforms to track SEO performance and test results.
- Monitor key performance indicators such as organic sessions, impressions, rankings, and revenue attribution.
- Evaluate the financial return of SEO initiatives and report on measurable growth outcomes.
- Deliver actionable insights to stakeholders through concise and clear data reporting.
- Develop custom SEO tools and automation scripts using Python for data extraction and processing.
- Integrate with APIs including Google Search Console, Adobe Analytics, and external SEO platforms.
- Design and deploy AI-powered solutions for forecasting search performance and detecting anomalies.
- Support content creation through AI-driven recommendations and generation tools.
- Build data pipelines and automated workflows using Python and API integrations.
- Leverage large language models to enhance SEO tooling and streamline processes.
- Collaborate with content teams to align SEO strategy with content development.
- Work alongside engineering teams to implement technical SEO improvements.
- Partner with marketing to integrate SEO insights into broader digital campaigns.
- Translate complex technical findings into strategic business recommendations.
- Support performance marketing efforts with data-backed SEO insights.
- Ensure SEO projects are aligned with organizational goals and digital growth objectives.
- Maintain scalable and efficient systems for ongoing SEO measurement and optimization.
Compensation
Competitive salary and benefits package commensurate with experience
Work Arrangement
Hybrid or remote options available
Team
Cross-functional team including marketing, engineering, and content
Responsibilities (10)
- Extract, clean, and analyze large datasets (search console, web analytics, log files).
- Develop dashboards to monitor SEO performance and experimentation outcomes (Tableau or equivalent BI tools).
- Track Indicators such as organic traffic, rankings, CTR (Click-Through Rate), conversions, and revenue impact.
- Measure Return on investment of SEO projects and communicate growth.
- Provide applicable insights to partners through clear reporting.
- Develop SEO tooling using Python (e.g., scraping, data pipelines, automation scripts)
- Work with APIs (Google Search Console, Adobe Analytics, third-party SEO tools).
- Build or integrate AI-driven tools for SEO forecasting, anomaly detection, and content generation support.
- Design and implement automated SEO workflows using Python, APIs, and LLM-based tooling.
- Collaboration and strategic agreement: Partner with content, engineering, and marketing teams to align SEO projects, translate technical insights into business recommendations, and support broader digital growth and performance marketing efforts.
Available for qualified candidates
