Responsibilities
- Collaborate with marketing managers, business units, analytics teams, and execution teams to manage key components of outbound email and inbound online marketing campaigns.
- Partner with business stakeholders to develop concepts for email and digital marketing initiatives.
- Collect and confirm comprehensive campaign requirements to ensure alignment with business goals.
- Support campaign developers in constructing and verifying logic that fulfills intended business outcomes.
- Evaluate the performance of marketing campaigns and provide actionable insights to business partners.
- Apply data analysis techniques to interpret campaign results across channels and suggest improvements where needed.
Work Arrangement
Remote — San Francisco, Charlotte, NC
Other
Duration: 12-18 months