About the Role
The role involves analyzing user interactions, designing and running A/B tests, and implementing data-driven improvements to enhance conversion rates across digital touchpoints.
Responsibilities
- Analyze user behavior to identify conversion barriers
- Design and execute A/B and multivariate tests
- Collaborate with product and design teams to prioritize test ideas
- Monitor and report on test performance and statistical significance
- Translate data insights into actionable optimization strategies
- Maintain a structured testing roadmap
- Use analytics tools to track user journeys and drop-off points
- Develop hypotheses based on quantitative and qualitative data
- Work closely with developers to implement test variants
- Ensure technical accuracy of test setups
- Evaluate post-test results and recommend scalable solutions
- Conduct funnel analysis to uncover optimization opportunities
- Support the creation of user-centric digital experiences
- Document test outcomes and share learnings across teams
- Stay current with industry trends in conversion optimization
Compensation
Competitive salary with performance-based incentives
Work Arrangement
Hybrid work model
Team
Part of a data-driven product team focused on continuous improvement
Tech Stack
- Google Analytics
- Google Tag Manager
- Optimizely or similar testing platform
- Hotjar or equivalent behavior analytics tool
- BigQuery or similar data warehouse
- Looker Studio or similar visualization tool
Growth Opportunities
- Access to professional development budgets
- Internal mobility across international teams
- Regular knowledge-sharing sessions
- Mentorship programs
- Conference attendance support
Available for qualified candidates