Rockefeller Philanthropy Advisors is hiring a Content Lead - SEO to shape how content drives audience growth, product adoption, and brand awareness. In this strategic, creative role, you will craft compelling, data-informed narratives that engage users across the funnel, working at the intersection of marketing, SEO, product, and editorial.
What You'll Do
- Lead the development of high-impact, evergreen content that drives SEO growth and boosts visibility across digital platforms.
- Maintain a content calendar and manage communication with internal stakeholders and external partners to ensure campaign alignment.
- Use traffic insights and SEO tools to monitor performance, adjust strategies, and recommend new topics based on data trends.
- Develop omni-channel content briefs that support product feature adoption and expand efforts into new formats and channels.
- Collaborate with SEO and product teams to guide new content marketing features on web and app platforms.
- Identify and test emerging storytelling methods and mediums to enhance audience engagement and content reach.
What We're Looking For
- 3–5 years of experience in content or web marketing, ideally within a consumer-facing or DTC business.
- Strong editorial, writing, and content development skills with a proven ability to create content that converts.
- Solid understanding of SEO fundamentals and tools such as SEMrush, Google Trends, Profound, GA4, and Keyword Planner.
- Ability to extract actionable insights from performance data to inform content strategy and ideation.
- Demonstrated experience managing content collaboration with designers, agencies, and freelance contributors.
- Skilled at managing multiple stakeholders and ensuring projects stay aligned with business goals and timelines.
- Bachelor's degree in Marketing, Business, English, Visual Arts, or a related field preferred.
Nice to Have
- SEO and AI tool certifications and experience with experimentation (A/B testing, formats, mediums) are a plus.
Technical Stack
- SEMrush
- Google Trends
- Profound
- GA4
- Keyword Planner
Team & Environment
Working at the intersection of marketing, SEO, product, and editorial in a fast-moving, consumer-focused environment.
Benefits & Compensation
- Salary: $124,483 – $146,450 USD (based on skills, experience, and budget) + equity package.
- Flexible PTO and remote-friendly culture.
- $1,200 per year in event credits.
- Comprehensive medical, dental, and vision insurance.
- Life insurance and disability coverage.
- Family-forming benefits via Carrot Fertility.
- 401(k), HSA, and pre-tax savings plans.
- Company-wide offsites and virtual meet-ups.
- Wellness programs and tenure recognition rewards.
Work Mode
This is a remote position open to candidates located in the United States.
Rockefeller Philanthropy Advisors is an equal opportunity employer.