Responsibilities
- Oversee all marketing, outreach, advertising, and community relations activities for the Dominican Oaks Community
- Create a comprehensive marketing plan based on market analysis, demographics, and other data to maintain competitiveness
- Plan and direct the marketing of the facility and its services to the broader community
- Work to achieve and sustain occupancy targets set by community standards
- Supervise daily marketing and outreach activities to ensure alignment with strategic goals
- Consistently communicate the value of services to potential residents and their families
- Understand and support the mission and values of Dominican Oaks
- Apply the Dominican Oaks philosophy in daily tasks, demonstrating commitment to organizational standards in all interactions
- Manage the creation, review, and analysis of current marketing plans, including materials, promotions, and strategy
- Develop and monitor the department budget
- Meet personally with prospective residents and referrals to assess their interest and motivation
- Show model apartments, vacant units, and community features to prospects
Work Arrangement
On-site