Responsibilities
- Interact with customers using genuine enthusiasm, educational insights, and authentic communication.
- Create, write, and manage content aligned with brand strategy to influence perceptions and inform audiences.
- Build relationships with consumers to enhance brand sentiment and encourage product purchases.
- Maintain and expand in-depth knowledge of the brand and its market category.
- Complete assigned digital training modules related to brand and program requirements on schedule.
- Use technology platforms efficiently to receive and share information representing the brand.
- Attend events punctually, dressed according to team guidelines, and ready to carry out promotional activities.
- Follow responsible service protocols and report any breaches promptly.
- Capture digital photos during events and contribute content to regional social media channels.
- Recognize how the brand stands apart from competitors and monitor competitive actions in the local market.
- Present a professional appearance suitable for direct consumer interaction.
- Comply with all organizational policies and operational procedures.
Work Arrangement
Remote (City/Region) — Carbondale
Other
- This is an occasional employment position with no guaranteed volume of work assignments.
- Accepting the Brand Influencer role does not ensure a specific number of future assignments.
- All required documentation must be signed and submitted by the influencer.
- Strict adherence to all marketing policies, procedures, and the NA Diageo Marketing Code is mandatory.
