Montgomery, United States of America Remote (City) Part-time

Diageo is hiring a Brand Educator - Montgomery, Alabama

Responsibilities

  • Interact directly with consumers during key moments of product experience, purchase, and use to provide education.
  • Build consumer confidence by presenting brands in a relatable and authentic way.
  • Guide attendees through product sampling experiences in compliance with local laws and company policy.
  • Complete assigned digital training modules on brand knowledge and program updates.
  • Utilize technology platforms to receive assignments and submit required information.
  • Arrive punctually at events dressed according to team guidelines and ready to carry out promotional activities.
  • Distribute branded merchandise to consumers as part of promotional efforts.
  • Prepare retail locations with branded point-of-sale materials before events.
  • Receive or collect promotional supplies from the event coordination team.
  • Submit post-event summaries through the marketing reporting system.
  • Capture digital photographs during events and support local social media content sharing.
  • Identify key differences between the brand and competing products and share insights on competitor activity.
  • Present a professional and approachable appearance suitable for public interaction.
  • Comply with all company policies and operational procedures.

Work Arrangement

Remote (City/Region) — Montgomery, Alabama

Other

  • This role is classified as an Occasional Employment Position.
  • Employment does not guarantee a specific number of assignments.
  • Employees must approve and follow all required forms, marketing policies, and the North America Marketing Code.
  • Regular completion of online training related to brand offerings is required.
  • Employees must deliver a finalized two to three-minute brand presentation at events.
  • Adherence to responsible service practices and reporting of violations is mandatory.
  • Product or bar spend must be covered using a company-provided debit card.
  • Employees are responsible for maintaining and returning company assets such as uniforms and event materials.
  • Post-event reporting must be submitted via the marketing reporting website.
  • Digital event photos must be taken and shared to support regional social media efforts.
  • Maintaining a professional appearance for consumer-facing interactions is required.
About company
Diageo

We're a global leader in premium drinks, one of the most dynamic consumer categories.

Diageo is built on a powerful blend of talented people and great brands. We're driven to be the best, with a passion for progress and creating a more inclusive and sustainable future.

Our portfolio includes some of the world's most iconic spirits, beer, and wine brands, distributed in over 180 countries.

All jobs at Diageo Visit website
Job Details
Department Field Talent
Category other
Posted 5 days ago