About the Role
This role is responsible for shaping category strategies that align with business goals, optimizing product performance, and leading cross-functional initiatives to strengthen retail partnerships and consumer engagement.
Responsibilities
- Develop and execute comprehensive category strategies to support business growth
- Analyze market trends, consumer behavior, and competitive dynamics to inform decisions
- Collaborate with sales, marketing, and supply chain teams to align on objectives
- Lead category reviews with retail partners to enhance product placement and visibility
- Utilize data analytics to measure performance and identify opportunities
- Drive innovation within product portfolios based on category insights
- Manage category management team and support professional development
- Establish KPIs and track progress against strategic goals
- Negotiate with retailers to secure favorable shelf placement and promotions
- Optimize pricing strategies in alignment with brand positioning
- Ensure compliance with retail standards and reporting requirements
- Translate consumer insights into actionable category plans
- Evaluate new product launches from a category perspective
- Maintain strong relationships with key retail stakeholders
- Support annual planning cycles with data-backed recommendations
- Identify whitespace opportunities in existing and emerging channels
- Monitor inventory levels and collaborate on supply planning
- Lead ad hoc projects related to category expansion or restructuring
- Present strategic updates to senior leadership
- Promote a culture of accountability and performance within the team
- Integrate sustainability goals into category planning
- Assess impact of promotional activities on category health
- Leverage syndicated data tools for market analysis
- Ensure brand consistency across retail environments
- Support digital commerce strategies with category expertise
Compensation
Competitive salary and benefits package commensurate with experience
Work Arrangement
Hybrid work model with flexibility based on role and location
Team
Cross-functional team environment focused on innovation and market responsiveness
Why This Role Matters
This position plays a central role in shaping how products are presented and perceived in retail environments, directly influencing consumer choices and brand success. The strategies developed will guide long-term category expansion and market competitiveness.
Growth Opportunities
Opportunities exist for professional advancement through leadership development, exposure to executive decision-making, and involvement in high-impact initiatives across the organization.
Available for qualified candidates requiring sponsorship
