Barranquilla, Colombia; Bogota, Colombia; Cali, Colombia; Medellin, Colombia Remote (Country) Employment

WPP Media is hiring an Analytics Director, GOC

About the Role

Lead the development and execution of analytics strategies to support operational excellence and client impact. Oversee data infrastructure, insight generation, and performance reporting while managing a team of analysts and collaborating with stakeholders across functions.

Responsibilities

  • Define and implement analytics frameworks aligned with business objectives
  • Lead the creation of dashboards and reporting systems for real-time performance tracking
  • Manage a team of data analysts and analytics specialists
  • Collaborate with operations and client service teams to identify data needs
  • Translate complex data findings into strategic recommendations
  • Ensure data accuracy, integrity, and governance across platforms
  • Drive automation of reporting and data workflows
  • Develop predictive models to forecast performance trends
  • Support client presentations with data-driven insights
  • Partner with technology teams to enhance data architecture
  • Monitor key performance indicators and service level metrics
  • Identify opportunities for process optimization using data
  • Maintain compliance with data privacy standards
  • Lead ad hoc analytical projects for senior stakeholders
  • Standardize analytics practices across teams and regions
  • Train non-analytical staff on data interpretation
  • Evaluate third-party data sources and tools
  • Improve data visualization standards and accessibility
  • Coordinate analytics deliverables across time zones
  • Support business development with data-backed proposals
  • Manage resource allocation for analytics initiatives
  • Ensure scalability of analytics solutions
  • Promote a culture of data literacy
  • Align analytics goals with client KPIs
  • Oversee data validation and quality assurance processes

Compensation

Competitive salary and performance-based incentives

Work Arrangement

Hybrid work model with flexible scheduling

Team

Part of a global analytics unit within a large-scale operations center

About the GOC

The Global Operations Center supports client delivery through centralized, scalable services. It integrates technology, data, and talent to ensure consistent performance and innovation across regions.

Leadership Expectations

This role requires setting strategic direction for analytics, fostering team development, and ensuring alignment between data outputs and business outcomes across global accounts.

Available for qualified candidates

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About company
WPP Media
WPP Media is WPP's AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalization at scale. It operates through the WPP Open platform and Open Intelligence, helping clients see exactly where, how, and why their media investments are working.
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Job Details
Department GOC
Category management
Posted 5 hours ago