Responsibilities
- Lead customer data and analytics programs for large international clients
- Develop comprehensive measurement strategies, tracking plans, and data collection architectures
- Set up and fine-tune Adobe Analytics and Customer Journey Analytics (CJA) environments
- Assist in building, managing, and applying audience segments for marketing activation
- Contribute to Customer 360 views and customer data platform (CDP) implementations
- Build scalable and maintainable data pipelines for analytics and personalization
- Turn marketing and business objectives into effective data and analytics solutions
- Work with Data Engineering, AI, Personalization, and Customer Experience teams on integrated solutions
- Collaborate with cross-functional teams including Data Science, Analytics, and Experience Design
- Help clients use customer data to power personalized and AI-enhanced experiences
- Engage in innovation projects involving AI, Generative AI, and future customer experience models
Requirements
- Minimum of 6 years in digital analytics, customer data, or marketing technology roles
- Extensive hands-on experience with Adobe Analytics
- Proven track record in designing measurement frameworks and tracking strategies
- Solid grasp of digital customer journeys and marketing performance analysis
- Experience implementing analytics for web and mobile platforms
- Ability to convert business requirements into technical data and analytics designs
- Strong communication and stakeholder management abilities
- Possession of Adobe Analytics certification
- Background in consulting or digital transformation projects
- Deep understanding of customer experience, personalization, and marketing tech ecosystems
- Interest in emerging technologies, including AI and Generative AI
- Skilled at engaging both technical teams and business leaders
- Proactive, client-centric, and solution-driven approach
Nice to Have
- Experience with Adobe Customer Journey Analytics (CJA)
- Familiarity with Adobe Experience Platform (AEP)
- Hands-on work with Real-Time CDP or similar platforms like Hightouch or Lytics
- Knowledge of audience segmentation and activation techniques
- Experience using GTM, Adobe Tags, or other tag management systems
- Understanding of data engineering principles and cloud data platforms such as Snowflake, BigQuery, Databricks, or Azure
- Proficiency in SQL
- Experience applying AI in personalization and customer experience use cases
Benefits
- Flexible work arrangements including remote and hybrid options, subject to local availability
- Opportunities for career progression, international assignments, and professional growth
- Access to advanced tools, training programs, and industry specialists for continuous learning
Work Arrangement
Hybrid
Other
- Permanent employment position
- Based in Paris, France
- Remote and hybrid work options available (dependent on country)
- Opportunities for international mobility
- Participation in professional development initiatives
- Access to cutting-edge tools, training, and industry experts
- Adobe Analytics certification is mandatory
- Commitment to inclusion and accessibility in the workplace
- Reasonable accommodations provided during the hiring process
