The Business Development Representative (BDR) plays a key role in driving growth by identifying, engaging, and qualifying prospective clients. This individual will serve as the first point of contact between potential customers and our sales team, responsible for generating interest, setting appointments, and nurturing leads through outbound outreach and inbound lead follow-up.
Key Responsibilities
- Conduct outbound prospecting via cold calling, emails, social selling, and other creative outreach methods.
- Qualify leads based on defined criteria and schedule discovery meetings for the sales team.
- Research target accounts and key decision-makers to personalize outreach.
- Maintain and update CRM systems (e.g., Salesforce, HubSpot) with accurate contact and activity information.
- Follow up on inbound marketing leads and convert them to qualified opportunities.
- Collaborate with marketing and sales teams to execute campaigns and improve lead generation efforts.
- Meet or exceed weekly/monthly KPIs (calls, meetings booked, conversions).
- Stay current on product knowledge, industry trends, and competitive positioning.
- Represent the company professionally and communicate our value proposition effectively.
- 1–2 years of experience in a BDR, SDR, or inside sales role.
- Strong communication and interpersonal skills, both written and verbal.
- Highly organized and self-motivated with a hunter mentality.
- Comfortable using CRM systems, sales tools, and basic reporting dashboards.
- Experience using outreach platforms such as Outreach.io, ZoomInfo, LinkedIn Sales Navigator, etc., is a plus.
- Coachable, curious, and eager to learn and grow in a sales career.
- Base salary + performance-based commission/bonuses
- [PTO, paid holidays]
